Marketing Specialist

There’s never been a more exciting time to join United Airlines. We’re on a path towards becoming the best airline in the history of aviation. Our shared purpose – Connecting People, Uniting the World – is about more than getting people from one place to another. It also means that as a global company that operates in hundreds of locations around the world with millions of customers and tens of thousands of employees, we have a unique responsibility to uplift and provide opportunities in the places where we work, live and fly, and we can only do that with a truly diverse and inclusive workforce. And we’re growing – in the years ahead, we’ll hire tens of thousands of people across every area of the airline. Our careers include a competitive benefits package aimed at keeping you happy, healthy and well-traveled. From employee-run "Business Resource Group" communities to world-class benefits like parental leave, 401k and privileges like space available travel, United is truly a one-of-a-kind place to work. Are you ready to travel the world?

This role is an exciting chance to join our newly launched travel media network, Kinective Media℠ by United Airlines. At Kinective Media, we believe in creating meaningful connections between travelers and brands through utilizing our award-winning loyalty program, MileagePlus. By leveraging insights from travel behaviors of over 165 million annual United flyers, Kinective Media connects customers to personalized, real-time advertising, content, experiences and offers from leading brands. We provide marketers with unparalleled opportunities to engage with their target audiences across various channels, including our award-winning mobile app and Inflight entertainment screens and more, pre, during, and post journey.

The Kinective Media (KM) Marketing Specialist will help to drive market positioning and support our sales efforts through key projects, content marketing, social media management and event execution. Entrepreneurial in spirit, a program manager and creative marketer rolled into one, this Marketing Specialist will work across functions to drive success for our group and help us to achieve our ambitious business goals.

• Execute key projects to drive B2B marketing goals and business impact
• Partner with the KM sales team, brand marketing team and other stakeholder teams to determine marketing needs and priorities, and develop plans to execute
• Set up and assist with social media presence and content calendar for Kinective Media, working with other teams to help drive content and creative
• Identify and manage key B2B event executions and liaise with partner organizations to drive success
• Support relationships with critical stakeholders, facilitating clear and open communication between internal and external teams
• Responsible for team administrative tasks, budget tracking and reporting

NOTE: This position provides a hybrid work arrangement and will include approximately 50 of the time spent onsite at our Chicago office location.

United values diverse experiences, perspectives, and we encourage everyone who meets the minimum qualifications to apply. While having the “desired” qualifications make for a stronger candidate, we encourage applicants who may not feel they check ALL of those boxes! We are always looking for individuals who will bring something new to the table!

• Bachelor’s degree in Marketing, Advertising, Digital Media, Social Media Marketing, Business or equivalent experience
• 2+ years in marketing, communications and/or advertising, ideally in ad tech or media
• Entrepreneurial role with a start-up mentality, this role requires strong aptitude for working through ambiguity in a fast paced environment
• Project Management skills and experience to drive accountability and timely, quality delivery of outputs
• Cross functional experience working with business leadership on marketing needs
• Passion for quality and sophistication driving quality control for all team deliverables and executions
• Excellent verbal and written communication skills
• Must be legally authorized to work in the United States for any employer without visa sponsorship

• Master’s Degree in Marketing Communications or MBA
• Media network and/or airline experience

United Airlines is an equal opportunity employer. United Airlines recruits, employs, trains, compensates and promotes regardless of race, religion, color, national origin, gender identity, sexual orientation, physical ability, age, veteran status and other protected status as required by applicable law. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions. Please contact JobAccommodationsunited.com to request accommodation.